Never stop the pace of innovation, G-SHOCK in pursuit of tough brand spirit ushered in the 30th anniversary of its birth. G-SHOCK celebrates its 30th anniversary and invites the famous fashion brand Maison Martin Margiela to jointly launch a limited edition worldwide. Maison Martin Margiela is world-famous for his technique of deconstructing and reorganizing clothes. Unfinished deconstruction has redefined fashion and become a new benchmark for fashion history. The birth of G-SHOCK completely broke the concept that watches are ‘high-grade fragile products’ in people’s consciousness, injecting the new TOUGHNESS concept into watches, creating brand-new value possibilities for the watch industry. When brands meet each other, they will present a world-renowned work that will make them captivating.
The limited edition co-branded watch is based on the GA-300, which has a popular large dial and vintage mechanical details. It is inspired by silver light and shadow. The LCD and pointers combined with mechanical details are designed in silver metal, which is full of technology. The watch is equipped with a detachable strap, which brings a strong visual effect to this watch. The whole metal texture exudes a strong postmodernist industrial atmosphere. As a special commemorative model to celebrate the 30th anniversary of G-SHOCK, GA-300MMM is limited to 3,000 pieces worldwide. Each model is printed with the MMM0-23 digital code. The unique originality and technology shape are of great collection value.
GA-300MMM-8A 2990 yuan
G-SHOCK × Maison Martin Margiela will be released globally on March 30, 2013.
For more information, please pay attention to the official G-SHOCK website: www.g-shock.com.cn and Sina official Weibo: @ G-SHOCK