Davide Cerrato Becomes Product Management Director Of Montblanc Watches

Latest news, Davide Cerrato has confirmed to join Montblanc as director of product management for brand watches. Davide Cerrato started his career at Ferrero and Thomson, where he was responsible for various marketing operations, and then worked for an Italian advertising agency.

   In 2004, Davide Cerrato entered the watch industry and was formerly director of global communications at Panerai. He has been working for Tudor since 2007, responsible for marketing and product design R & D.
   After 11 years in charge of Montblanc watch category management, Alexander Schmiedt decided to accept new challenges in the field of sales and distribution. In February 2016, he will join Vacheron Constantin, which is also part of Richemont Group, as regional director of the brand’s Middle East &