Langer’s New Product Tour Successfully Set Sail In Geneva

The Lange watch, which debuted at the Geneva International High-level Watch Salon (SIHH), will be on tour in global brand stores.

The latest Lange watches (from left to right): SAXONIA DUAL TIME, DATOGRAPH PERPETUAL, DATOGRAPH UP / DOWN, ZEITWERK MINUTE REPEATER, LANGE 1, SAXONIA AUTOMATIC and SAXONIA.
  At the Geneva International Haute Horlogerie Salon, Lange’s latest collection impressed many journalists and dealers. The brand exhibition area also attracted businessmen from all over the world to visit. February 18, 2015 coincides with the 200th anniversary of Ferdinand Adolph Lange’s birthday, and the design of the exhibition area pays special tribute to him.
   ‘Never Stop’ is the way of life of 90-year-old Walter Lange, which has also become the theme of Lange’s anniversary event. Walter Lange’s great-grandfather Ferdinando Adolf Lange is a famous watchmaker in Dresden. In 1845, he founded a watch factory in the town of Glashütte, laying the foundation stone for the precision watchmaking industry in Saxony.

  ZEITWERK MINUTE REPEATER, together with large watch models, debuted in the brand exhibition area of ​​the Geneva International Fine Watch Salon.

The large calendar device invented by Lange is an exhibit that contrasts with the latest LANGE 1.

The appearance of the Lange area.

Many journalists stopped to appreciate the latest works.

Walter Lange, 90, poses in front of a bust of his great-grandfather.

Visitors talk in the Saxony lounge.

Explain the timeline of brand history.

Walter Lange and Wilhelm Schmid talk in front of the large ZEITWERK MINUTE REPEATER model.

  ‘Never stop’ is also the working philosophy of Lange product developers. Lange, known for its traditional craftsmanship, once again demonstrated this quality in the newly launched ZEITWERK MINUTE REPEATER. For the first time, this ingenious watch combines mechanical skipping display and decimal minute repeater, making it a technological masterpiece in the top timepiece category. LANGE 1 has been Lange’s masterpiece since its introduction in 1994. The latest model is equipped with a technically improved manual winding movement, while retaining the features of the original design.
   New models of DATOGRAPH UP / DOWN and DATOGRAPH PERPETUAL also debut in this series, while three models of the SAXONIA series are equipped with newly designed dials. In the coming months, collectors and watch fans will have the opportunity to appreciate these new masterpieces at exclusive events at 14 Lange stores around the world.

Year-end Inventory: Life Is Not Complicated, So Is Buying A Watch

The only remaining balance in 2018 is not much. Some friends around me have started to count the goals set for themselves at the beginning of the year. How many have been completed? For example, change a job that you really like, plan one Traveling, learning a language … Waiting until the end of the year, but found that nothing could be done. Don’t dare to change jobs, don’t have time to travel, and spend time on cooking and sleeping after work, let alone study. She said, sometimes I think, well is really a complicated thing.
   In fact, it is not difficult for me to understand her. Now that she is slowly growing up, the post-90s generation has older and younger children (married earlier). In the middle, she found that she is the only child. Doctrine is struggling. I want to change my job and look at the bank deposits; I want to travel, I look at the bank deposits; I want to study, I lie in bed after work, and I can sleep until dawn. Friends said, envy those who can make their lives clear.
   In fact, life is not complicated. Just like buying a watch, find the goal, see the heart clearly, and avoid the heart and the kidney.

The first step in buying a watch: see your goals
   Friends said that in fact, sometimes I feel very confused, lack of goals, I do not know where to start, and actually many people have such troubles when buying watches. The first suggestion is to choose a brand first when buying a watch. After all, a good watch can make your taste stand out from the crowd.

Longines traditional watch series L2.820.5.11.7

Product model: L2.820.5.11.7
Domestic public price: 26600
Watch diameter: 38.5 mm
Movement type: automatic
Movement model: L888.4 movement (ETA A31.L11)
Case material: Steel-18k rose gold
Water resistance: 30 meters
Watch details: Longines is well-known both at home and abroad, and has reached this point in brand awareness. Established in 1832, Longines not only has a long history, but also has a worldwide reputation for its elegant clocks and craftsmanship. Having clarified this goal is more purposeful for your own direction.
Buying a watch step two: understand your needs

   The second step in buying a watch is to understand what kind of needs you have for the watch, and conduct a comprehensive soul torture in all aspects, from style to function. For beginners, I recommend the simplest junior. The style of junior pin is simple and generous, which is enough to meet the needs of daily life.

Longines traditional watch series L2.755.4.78.3

Product model: L2.755.4.78.3
Domestic public price: 16700
Watch diameter: 38.5 mm
Case thickness: 10 mm
Movement type: automatic
Movement model: Cal.L636
Case material: Stainless steel
Water resistance: 30 meters
Details of the watch: The Longines Master Series watch with wheat grain dial and blue steel hands to keep the dial clean. The date and month display at 3 o’clock is very practical. Equipped with L636 automatic movement, power reserve is 38 hours.
Buying a watch step three: do what you can
   Budget is a big determinant of buying a watch. At the end of the year, I finally pulled out a portion of my savings for the year to buy watches, and I was in a good mood. However, as an ordinary person, you still have the ability to behave according to your capacity. After all, as a post-90s (in fact, everyone is the same), in addition to survival, there is hair to be cured. Longines is a well-known Swiss watch brand. Except for its exquisite watchmaking technology, its price is close to the people and its acceptance is higher.

Longines watchmaking tradition series L2.628.4.78.3

Product model: L2.628.4.78.3
Domestic public price: ¥ 15000
Watch diameter: 38.5 mm
Case thickness: 7 mm
Movement type: automatic
Movement model: Cal.L619
Case material: Stainless steel
Water resistance: 30 meters
Details of the models: As one of the most popular series of Longines, the famous master series has a main price of more than 10,000 yuan. The diameter is 38.5mm. The classic silver “grain” dial with blue steel hands, the date display window at 6 o’clock, and the L619 / 888 self-winding mechanical movement, improve the overall appearance and performance. Cost-effective.
   I once heard a sentence, and after listening to so many truths, I still have a bad life. However, this life is so long, why come to a conclusion so early, with so many Longines with high value and high cost performance, you will always find your favorite.