Van Cleef & Arpels and Cartier boutiques opened in the American Shopping Center on Long Island, New York to welcome the Christmas sales season. Callison is responsible for the design of the two boutiques, and IBEX Construction is responsible for the construction. Van Cleef & Arpels opens a new store and becomes part of the mall’s London Jewellery Company Alliance, which promotes a new concept of development that allows each store to be independent while allowing customers to hang out without restraint.
Through the use of imported wood, indoor display cabinets, recessed trough lights and large chandeliers, the newly opened Cartier boutique creates a warm and intimate space for customers. In 2012, IBEX created a 4,500-square-foot TWO by London store in a shopping mall in the United States. This is an engagement store under the London jewelry company. The concept store was proposed by jewelry company Scott Udell.
TWO by London first appeared in the United States, providing a new and unique sales concept for shops specializing in engagement rings, wedding rings and wedding day jewelry. IBEX is currently building a new David Yurman store in the mall.